Web Design is a key asset to promoting your brand effectively. With great web design and development of that web design through continual search engine optimization and brand development you should see your product flourish!
Yes having a great logo, and a set of business cards or flyers will get you that face to face contact and business however down the line that contact may have lost or misplaced your printed item and then go to find you on the world wide web.
The Web, these days is tucked nicely in every ones pockets in the form of a smart phone. – So instead of going over that big old yellow pages, they grab the phone and search! We need to make sure when they search your the one they hit, as the last thing we would want is a local competitor snatching your sale!
A simple responsive web site would be a great form of web design and development for any local tradesman as the site will automatic detect and adjust to the device the person is on.